The Curtain Rises on Broadway
$200+ Million of Investment Completed Since 2018
Broadway, a central north-south axis between the central business district and Historic Third Ward, is undergoing a renaissance. Defined by state-of-the-art public transportation, world-class office and retail space, cutting-edge art, and the vibrancy only one can find in the heart of the city, Broadway has transformed with over $200 million of investment since 2018.
Identified as a catalytic project area in the 2010 Downtown Comprehensive Plan, Broadway is coming into its own with projects like BMO Tower, a 25-story, modern high-rise, the Huron Building, an 11-story, multi-use building, and the Hop streetcar. In the Historic Third Ward, Broadway boasts one-of-a-kind boutiques, fine dining and casual eateries, and the iconic Milwaukee Public Market -- a staple for any Milwaukee itinerary.